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CASE STUDY Harrogate Borough Council

Over the last few years, Community Partners (CP) has proved to be an excellent partner for Harrogate Borough Council. The team at CP work hard to maintain high occupancy levels on our sites and are always keen to develop the portfolio and suggest new ways of generating revenue in a small district. We have a good working relationship with both the very professional back office team and the sales consultants who are both responsive and generous with their time. I have recommended CP to others many times and would continue to do so.


Marketing Manager, Harrogate Borough Council


The income generated by this scheme contributes to Harrogate's continued reputation as a key tourist destination in the region.


Community Partners has worked in partnership with Harrogate Borough Council for several years to market and manage their roundabout sponsorship scheme. Using a partnership approach, we have also worked closely with Harrogate Borough Council to identify new ways of generating income, e.g. using landscape sites, whilst maximising occupancy levels on the existing sites.

The income generated by this scheme is used to support the enhanced levels of grounds maintenance for which Harrogate is famous, contributing to its continued reputation as a key tourist destination in the region.

Find out about the particular challenges facing City of York Council in their sponsorship scheme.